Ayan-ool Sam is a member of the Tuvan throat singing group Alash. He was born in 1983 in the Erzin Kozhuun region of Tuva. When he was in the fourth grade, he began studying with Kongar-ool Ondar at the Republic School for the Arts. He is also a graduate of the Kyzyl Arts College and a member of the Tuvan National Orchestra. Sam won first prize for throat singing at the 2008 International Symposium of Xöömei.